Microsoft had heavily been marketing a 1 Year Free Upgrade for Windows 10 from Windows 7 and windows 8.1. That 1 Year Ended on the 29/07/2016. Now Microsoft at different levels; website, technical support and marketing state the Free Upgrade has Ended however they do so with some inconsistencies. There is a post about Accessibility users with a slightly newer upgrade assistant here.
If the Free Upgrade period ends as Microsoft Marketing are aggressively stating (personally I don’t think it will as Windows 7/Windows 8.1 Product Keys are too embedded with Windows 10 product Activation) then you have a mere 4 days left to upgrade if you haven’t already.
This guide here gives detailed notes on A Clean Installation:
You have less that 10 days to register your systems hardware with a Microsoft Activation Server and make your system a Windows 10 Device if you haven’t already done so…
After this date you “may need to pay full retail price” to Upgrade to Windows 10 when Windows 7 and Windows 8.1 approach End of Life (2020).
Its advised to Backup your Windows 7 or 8.1 Installation using Macrium Reflect so you can easily revert if need be. Before upgrading you should Update your (UEFI) BIOS. You then can then Upgrade to Windows 10 TH2. After the Upgrade you may Restore your old Windows Installation using your Macrium Reflect Image.
Alternatively you may backup your files and Clean Install (recommended particularly if you plan to migrate). See Download Windows 10 TH2 and Clean Install.
I have bought several second hand Windows 7 OptiPlex 390/790/7010 models this week that aren’t yet upgraded to Windows 10. I plan on using these to see if the Free Upgrade will continue to work after the 1 Year Free Upgrade period. I will report my findings…
Looks like I have Windows 10 RS1 of my Dell Latitude 7350 now.
Note the loss of the watermark. Note the change of Edition from Windows 10 Pro Insider to Windows 10 Pro.
The Windows 14295 .iso is available to Download from Microsoft here:
Some more details here: